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WEDNESDAY OCTOBER 7, 2020

 

AdTECH: OOH – Toronto is aimed at those already in AdTECH wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Automation, Programmatic Buying, Marketplaces, Media Exchanges and Revenue Management.

SPONSORS

PARTNERS

AGENDA

Wednesday October 07, 2020

08.00 REGISTRATION

09:00 Welcome | Stephanie Gutnik | Consultant, Digital Transformation | OUTFRONT Media

09:30 Driving Business Outcomes – the Programmatic Way | Kevin McDonald | CEO | Kinetic Canada and Andreas Soupliotis | Founder and CEO | Hivestack

10:15  Add Tech or Subtract, A Thoughtful Approach To Planning OOH | Debbie Drutz | Canada President | Novus Media Inc.

10:45 COFFEE

11:15 Case Study 1: Alex Yee | Senior Media Strategist | True Media (Husky) and TBA | OUTFRONT Media Canada

11.30 Case Study 2: TBA

11:45 Exploring OOH as a Digital Channel | Panel Discussion chaired by
Edith Gagne | Vice President Programmatic Sales Operations | Broadsign

12:30 Closing Remarks | Stephanie Gutnik | Consultant, Digital Transformation | OUTFRONT Media

SPEAKERS

VENUE

Screen 13
Scotiabank Theatre
259 Richmond St W
Toronto